Partners of the award-winning campaign ‘You’re Asking For It’ have developed an online resource to support national roll-out to tackle proxy purchasing.
Proxy purchase campaign results
The ‘You’re asking for it’ campaign in North Lanarkshire is proving to be an effective deterrent as adults are urged to think twice before they consider…
Clampdown on adults who buy booze for kids
An uncompromising message is being hammered home by a campaign driven by the Scottish alcohol industry, Police Scotland and North Lanarkshire Community Safety Partnership.
Positive results for 125ml wine consumer awareness pilot
Scottish Government, Scottish Alcohol Industry Partnership and East Dunbartonshire Council hail success of 125ml campaign, following a positive trade launch last autumn…
East Dunbartonshire licensees unite to offer customers 125ml
Over 90 licensees in East Dunbartonshire are the first in Scotland to trial an important new consumer campaign offering a smaller 125ml wine measure alongside the more traditional sizes of 175ml and 250ml.