HEART UK, the country’s only cholesterol charity which leads the fight against heart and circulatory disease and provides support and information for families and health professionals, has renewed its partnership with Loch Duart Salmon. Since joining forces with the charity in 2021 Loch Duart has further improved the health of its salmon by investing in its bespoke, Blue Impact feed, from BioMar which has high levels of Omega 3 oils, making it even healthier for consumers. Loch Duart is now the only salmon which has the HEART UK approved logo on its packs.
Jules Payne, the Chief Executive of HEART UK, along with the charity’s Dietetic Advisor, Lynne Garton, travelled to Loch Duart’s headquarters at Badcall Salmon House in Scourie, Sutherland, to find out how they raise their salmon. The Loch Duart team explained that their farmed salmon are direct descendants of the wild salmon still found in the area’s waters. They also highlighted how their low-impact farming practices produce exceptionally healthy fish, benefiting both the salmon and the consumers.
Adam Gray, Marketing and Communications Manager for Loch Duart, said: “At Loch Duart we believe that the health of our fish and the quality of our produce are intrinsically linked, so we’re proud to return for our fourth year supporting HEART UK. Their work promoting heart health and their fight against heart and circulatory disease changes lives and improves the health of people across the country. We give our fish the best quality feed available, which has unparalleled levels of marine ingredients from responsibly sourced fisheries and means we raise the healthiest and tastiest Scottish salmon.
“By rearing healthy, lean and delicious Loch Duart Salmon our customers can enjoy produce with outstanding levels of Omega 3, which are known to help people stay healthy and are especially good for heart health. We look forward to supporting HEART UK’s amazing work over the next year and very proud to have the HEART UK logo on our packaging for another year.”
Jules Payne, the Chief Executive of HEART UK, said:
“HEART UK is all about preventing disease and deaths from high cholesterol. Our support, education and influencing services make sure everybody knows and understands their cholesterol levels and feels empowered to take action to reduce them if needed. HEART UK and Loch Duart Salmon’s partnership is all about communicating mutual messages. We want to prevent heart disease and keep people healthy. Having salmon as part of a healthy diet is very important and is why HEART UK gives its seal of approval for Loch Duart salmon as an approved product. HEART UK partners like Loch Duart are so important in helping our charity in the journey to lower cholesterol.”
Lynne Garton, HEART UK’s Dietetic Advisor, said: “To be awarded the seal of approval as a HEART UK approved product, Loch Duart Salmon had to go through a strict due diligence process, providing us with a wealth of data including the product’s nutritional benefits and how it can support heart health. They also shared with us how their vision and mission aligns with those of HEART UK. This information was reviewed by independent nutrition and legislation experts and approved, so the public can now be reassured that when they see the HEART UK approved logo on Loch Duart Salmon packs, their fish can support their heart health, as part of a balanced, healthy diet. In fact, one portion of Loch Duart Salmon can give the weekly recommended amount of Omega 3 fats.”
Loch Duart salmon are 100% Scottish, bred from a unique lineage of wild fish from North West Scotland; this innate, wild heritage means the salmon retains the eating qualities of wild salmon.